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Model wearing a white floral high-neck garment posing against a vertical brown velvet curtain background

Gucci La Famiglia 2025

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Description

This fashion portrait from the Gucci La Famiglia project features a model posing against a rich, textured brown velvet curtain background. The subject wears a high-necked white garment adorned with a vibrant floral and botanical print, featuring a structured, flared collar that frames the face. The composition employs a vertical framing style with soft, warm indoor lighting that accentuates the polished textures of the fabric and the theatrical backdrop. Photographed by Patrick Bienert, the image captures a refined, cinematic aesthetic with precise styling by Demna, hair by Guido Palau, and makeup by Sam Visser.

Style

Editorial, Vertical, Warm, Retro

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Pure White (70%)
Emerald (20%)

Context

Advertising Campaign