Brand
ProjectLa Famiglia

Gucci La Famiglia 2025
Associated creatives
Tags
Description
This vertical portrait features a Black male model standing against a textured backdrop of rich rust-colored velvet curtains. He wears dark, wraparound sunglasses and a sparkling, dark metallic sleeveless tank top with matching trousers. The lighting is soft and warm, casting gentle highlights across his skin and accentuating the textured drape of the fabric. The image was captured by photographer Patrick Bienert as part of the La Famiglia project for Gucci, styled by Demna with hair by Guido Palau and makeup by Sam Visser.






