Gucci Horsebit Fall 2026 Ad Campaign 2026

Description

A close-up product photograph highlights a silver Gucci Horsebit wristwatch arranged vertically across a deep purple textured fabric surface. Directed by Demna and captured by Carlijn Jacobs for the Gucci Horsebit Fall 2026 Ad Campaign, the composition emphasizes the sculptural, horsebit-inspired stainless steel case and curved chain bracelet. Directional lighting creates crisp specular highlights along the polished metallic contours and casts a distinct soft shadow to the right of the timepiece.

Style

Vertical, Commercial, Polished, Minimalist

Techniques

Hard Light

Industries

Luxury Fashion Houses

Color

Background

Fabric Texture

Context

Advertising Campaign