BrandGucci

Gucci Horsebit Fall 2026 Ad Campaign 2026
Associated creatives
Tags
Description
A close-up studio photograph showcases a gold horsebit bangle bracelet worn on a dark-skinned wrist resting gently over smooth, glossy black bob-styled hair from behind. Directed creatively by Demna with photography by Carlijn Jacobs and styling by Marie Chaix for Gucci's Horsebit Fall 2026 advertising campaign. The composition highlights the polished metallic finish of the jewelry against the deep sheen of the hair and bare shoulders. Rich, pleated green fabric drapery serves as the textured background, illuminated with refined, focused lighting.
Style
Vertical, Commercial, Moody, Polished
Techniques
Soft Light
Industries
Jewellery
Color
Jet Black (70%)
Gold (20%)
Background
Fabric Texture
Context
Advertising Campaign




