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  • ·Gucci Horsebit Fall 2026 Fine Jewellery Campaign
Close-up of a Gucci gold and pavé diamond Horsebit pendant necklace hanging in front of glossy crimson red lips.

Carlijn Jacobs, Paris

Associated creatives

Tags

Description

A close-up campaign photograph for the Gucci Horsebit Fall 2026 jewellery collection, photographed by Carlijn Jacobs with creative direction by Demna. The composition centers on a polished yellow gold Horsebit pendant encrusted with pavé diamonds, suspended from a fine link chain running horizontally across the upper frame. In the softly focused background, a model's parted lips are painted in a deep, glossy crimson red. The lighting is direct and dramatic, producing brilliant highlights across the polished metal curves and diamond facets.

Style

Vertical, Commercial, Sensual, Moody, Glossy

Techniques

Macro

Industries

Jewellery

Color

Gold (50%)
Crimson (30%)

Context

Advertising Campaign