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  • ·Gucci Eyewear Fall 2023 Ad Campaign Portrait
BrandGucci
ProjectEyewear Fall 2023 Ad Campaign
Model wearing black sunglasses with gold GG logo and a pink and purple faux fur coat against a grey backdrop.

Gucci Eyewear Fall 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Petronio Associates
Petronio AssociatesAgency
Ezra Petronio & Lana Petrusevych
Ezra Petronio & Lana Petrusevych
Alasdair McLellan
Alasdair McLellanPhotographer & Director
Ni Ni
Ni NiModels
Joakim Seger
Joakim SegerModels
and Mathilda Gvarliani
and Mathilda GvarlianiModels
Elodie David Touboul
Elodie David TouboulStylist
Paul Hanlon
Paul HanlonHair
Thomas de Kluyver
Thomas de KluyverMakeup
Giovanna Martial
Giovanna MartialSet Designer
“Can You Picture Yourself”  Written by J. Creature and T. Chirchiglia
“Can You Picture Yourself”  Written by J. Creature and T. ChirchigliaMusic  
Performed by Tony Church and The Crusade
Performed by Tony Church and The CrusadeMusic  

Tags

model wearing black sunglassesblack sunglassessunglassesmodel in pink coatpink coatcoat

Description

This portrait from the Gucci Eyewear Fall 2023 ad campaign features a model wearing black cat-eye sunglasses highlighted by a prominent gold interlocking GG logo on the temple. The subject has short, wavy brown hair and coral-red lips, styled with a pink and purple textured outerwear piece over a light pink tie-neck blouse. The lighting is soft and directional, creating smooth skin contours against a solid neutral-toned background. The image was captured by photographer and director Alasdair McLellan with styling by Elodie David Touboul, hair by Paul Hanlon, and makeup by Thomas de Kluyver.

Style

Vertical, Commercial, Clean, Polished

Techniques

Soft Light

Industries

Eyewear

Color

Blush (50%)
Jet Black (30%)
Scarlet (20%)

Background

Grey Seamless

Context

Advertising Campaign