BrandGucci
ProjectGucci 2026 Bag Campaign

Gucci Gucci 2026 Bag Campaign 2026
Associated creatives
Tags
Description
A diptych campaign image for the Gucci 2026 Bag Campaign featuring models Kate Moss and Emily Ratajkowski. On the left, Kate Moss wears a matching GG monogram trench coat and holds a structured GG canvas duffle bag featuring green and red web striping, set against a repeating monogram backdrop. On the right, Emily Ratajkowski is captured against a dark textured background holding an oversized black GG monogram hobo shoulder bag with signature stripe detailing. The composition is overlaid with prominent white Gucci logo typography across both panels.
Style
Horizontal, Commercial, Polished, Graphic
Techniques
Typography, Hard Light
Industries
Luxury Fashion Houses
Color
Beige (40%)
Jet Black (50%)
Context
Advertising Campaign
