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Brand
Google
ProjectPrompt Song

Google Prompt Song 2024

Associated creatives

Arts Academy
Arts Academy
Nicholas Joseph Worldwide
Nicholas Joseph WorldwideAgency / Creative
Epoch Films
Epoch FilmsProduction
Parliament
ParliamentPost Production / VFX
Field Day Sound
Field Day SoundMusic / Sound
Walker
WalkerMusic / Sound

Tags

man using smartphoneman holding phonesmartphone interfacemobile AI app

Description

Google presents Prompt Song, a commercial video directed by Epoch Films with post-production and VFX by Parliament. The video follows various individuals in everyday environments such as laundromats, barbershops, and bookstores interacting with mobile artificial intelligence features on their smartphones. Sound design and music were crafted by Field Day Sound and Walker, with creative agency support from Arts Academy and Nicholas Joseph Worldwide. The footage employs a cinematic live-action technique capturing natural interactions with digital tools.