ProjectBrand Identity

GJØA (Sporting Club GJØA) Brand Identity 2026
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Description
This brand identity project for Sporting Club Gjoa presents a clean graphic layout composed of alternating red and dark navy blue panels. Each rectangular section features bold sans-serif numerals paired with player surnames such as Jenkins, Zhang, Buick, O'Reilly, Martin, Fitzroy, McDonald, and Martinez. Small circular club crests and monogram elements sit above the numbers, establishing a cohesive visual system. The high-contrast palette and structured grid reflect a modern athletic aesthetic.