BrandGiorgio Armani
ProjectNeve 2023 Ad Campaign

Giorgio Armani Neve 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This image from the Giorgio Armani Neve 2023 ad campaign was photographed by Brett Lloyd and features models Jiayun Xie and Valerie Scherzinger. Two individuals stand outdoors against a snow-covered mountainous backdrop under an overcast sky. The male model on the left wears a thick black textured knit sweater paired with dark technical ski trousers, accented by reflective orange-lensed sports sunglasses. The female model on the right wears a padded black puffer jacket with a high collar and sleek grey-tinted sunglasses. The composition is a medium shot capturing the winter sportswear collection with clean lighting and a cool, modern color palette.
Style
Vertical, Commercial, Desaturated, Cool
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (70%)
Charcoal (30%)
Background
Mountain
Context
Advertising Campaign
