Gillette 50 Anos 2026

About

This commercial video for the Gillette 50 Anos project, produced by GREATERGOOD, features a Black man starting his morning routine in a contemporary bedroom overlooking a city skyline. He puts on headphones, opens a Gillette Mach3 razor set, and shaves with shaving cream while listening to music. The scene transitions to a close-up of the razor gliding smoothly across his face. The video concludes as he wipes his face with a white towel, embodying a calm and polished morning ritual.