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Gwyneth Paltrow and Apple Martin embracing in matching glossy black patent leather outfits against a plain studio backdrop.

Gap GapStudio Fall 2025 Campaign 2025

Associated creatives

Tags

Description

Captured in high-contrast black and white for the GapStudio Fall 2025 campaign, Gwyneth Paltrow and Apple Martin embrace against a clean studio sweep. Apple Martin leans in to kiss Gwyneth Paltrow on the cheek as Paltrow smiles with closed eyes, wrapped in each other's arms. Both wear coordinated shiny black patent leather garments, including a structured mini skirt and jacket combination. Clean, focused studio lighting accentuates the high-gloss texture of the outerwear and the soft contours of their faces, with the white 'GAP STUDIO' logo centered across the lower half of the frame.

Style

Vertical, Commercial, Monochrome, Glossy

Techniques

Soft Light

Industries

High Street Fashion

Color

Jet Black (60%)

Background

White Seamless

Context

Advertising Campaign