Brand
ProjectBrand Identity

FUTUR™ Brand Identity 2023
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Description
A square green brand identity panel for FUTUR is mounted against a textured concrete surface with diagonal shadow play. The panel features debossed sans-serif typography displaying headings including Transitional Regenerative Living, Absolute Community, Circular Economy, Positive Human Impact, and KÔN, separated by horizontal dividing lines. Additional small debossed technical text and data figures appear along the bottom margin. The lighting is soft and natural, highlighting the tactile matte texture of the green surface and the raised typographic relief.