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Group of six women and one infant in traditional attire seated on rustic stone steps outdoors for campaign photography

Various Campaigns Foot Industry 25 CNY 2025

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A group portrait featuring six women across multiple generations and one infant seated together on rustic stone steps for the Foot Industry 25 CNY campaign. The subjects wear traditional layered garments featuring dark vests, light tunics, patterned skirts, and dark hats, with bright red shoes visible on several individuals. The infant wears a pink hat and patterned vest while held securely by a woman in the background. Natural daylight illuminates the outdoor courtyard setting, which features weathered stone walls and timber architectural elements. The composition is arranged in a tiered group format on the weathered steps, captured with warm colour grading and an editorial sensibility by photographer Hailun Ma with fashion styling by Runhao Li.

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Road

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Advertising Campaign