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Person wearing a gold helmet and light-coloured sweatshirt holding up a bright orange folder with embossed Float branding.

Float Brand Identity 2025

About

A striking brand identity portrait for Float featuring a person holding a large, vibrant orange folder directly in front of their face. The subject wears a distinctive gold-visored helmet and a textured light-coloured sweatshirt. The bold orange folder features debossed Float typography across the front cover. The clean, neutral background accentuates the saturated orange prop and the graphic composition. Photography by Myrto Tzima, with graphic design by Marlon Tate and CGI by Thanasis Karagiotas.

Brand

Float

Project

Float Brand Identity 2025

Keywords

person holding orange folderorange folderfoldergold helmethelmetlight coloured sweatshirtsweatshirt

Credits

Marlon Tate
Graphic Design
Myrto Tzima
Photography
Thanasis Karagiotas
CGI

Styles

HorizontalCommercialDesaturatedClean

Techniques

Analogue / filmFlash

Background

White Seamless

Context

Advertising Campaign
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