BrandFight
ProjectBrand Identity

Fight Brand Identity 2025
Associated creatives
Tags
Description
This graphic design piece from the Fight brand identity project features a vintage floppy disk housed inside a clear plastic ziplock bag against a solid black background. The floppy disk displays a halftone tiger graphic in the center, alongside branded typography reading FIGHT and FIGHT WITH US. Additional handwritten text reads THE NEGRA along the left edge of the disk. The composition is centered vertically in a portrait orientation with sharp contrast between the transparent packaging and the dark backdrop.
Style
Artistic, Vertical, Clean, Minimalist
Techniques
Typography, Vector
Color
Jet Black (70%)
Pure White (30%)
Background
Black Seamless
Context
Advertising Campaign