Ferrari Ferrari F/W 24 Social Campaign 2024

Description

This portrait from the Ferrari Fall/Winter 2024 social campaign was photographed by Nick Soland with design direction by Rocco Iannone. A Black female model stands confidently, leaning against a textured raw concrete structure while wearing a fitted blue long-sleeve crop top and matching high-waisted midi skirt. The background combines brutalist architectural concrete elements with a teal carpeted floor, creating a clean yet industrial ambiance. Natural lighting accentuates the sharp lines of the outfit and the architectural setting. Hair styling by Alessandro Squarza and makeup by Arianna Cattarin complete the polished look.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Concrete Texture

Context

Advertising Campaign