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  • ·Ferrari Fall 2024 ad campaign by Willy Vanderperre
Two models wearing glossy black leather outfits and dark futuristic visors against a dark reflective background.

Ferrari Fall 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This striking portrait from the Ferrari Fall 2024 ad campaign, photographed by Willy Vanderperre, features two models posed against a dark, reflective backdrop with subtle vertical pleating. The male model in the foreground wears a glossy black leather utility jumpsuit paired with futuristic tinted visor sunglasses, while the model standing behind him wears a coordinating structured leather jacket with contrast stitching. The high-contrast studio lighting accentuates the liquid shine of the garments and creates sharp highlights across the metallic surfaces. Shot with precise art direction by Rocco Iannone, the composition emphasizes sleek textures and a sharp, modern silhouette.

Style

Vertical, Commercial, Moody, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

Black Seamless

Context

Advertising Campaign