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BrandFendi
Project‘Make Up Your Peekaboo’ 2024 Ad Campaign
A beige Fendi Peekaboo handbag with a patterned strap held out of a window against a European street backdrop.

Fendi ‘Make Up Your Peekaboo’ 2024 Ad Campaign 2024

Associated creatives

Kim Jones and Silvia Venturini Fendi 
Kim Jones and Silvia Venturini Fendi Fendi Creative Directors

Tags

fendi peekaboo handbagpeekaboo handbagfendi handbaghandbagbeige handbag

Description

This image for the Fendi Make Up Your Peekaboo 2024 ad campaign features a luxury beige handbag suspended in the air. A hand extends from an open window on the side of a yellow building, holding a decorative patterned strap attached to the bag. The architectural background shows traditional European buildings under a clear blue sky, creating a charming street-level perspective. The composition highlights the craftsmanship of the handbag, complete with its distinctive hardware and braided handle details.

Style

Horizontal, Commercial, Warm

Industries

Bags & Accessories

Color

Beige (70%)
Crimson (30%)

Background

Residential Building

Context

Advertising Campaign