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BrandFendi
Project'Baguette' Fall 2027 Ad Campaign
Monochrome portrait of a woman in a black dress posing with an embellished black Fendi Baguette shoulder bag on a white backdrop.

Fendi 'Baguette' Fall 2027 Ad Campaign 2026

Associated creatives

Bibi Borthwick
Bibi BorthwickPhotographer
Sarah Jessica Parker
Sarah Jessica ParkerTalents
Bang Chan
Bang ChanTalents
Emma D’Arcy
Emma D’ArcyTalents
Song Yuqi
Song YuqiTalents
Sophie Thatcher
Sophie ThatcherTalents
Jessica Alba
Jessica AlbaTalents
Ren Meguro
Ren MeguroTalents
Iris Law
Iris LawTalents
Tecla Insolia
Tecla InsoliaTalents
MINA
MINATalents

Tags

fendi baguette bagfendi baguettebaguette bagblack shoulder bagembellished shoulder bagwoman with baguette bagwoman in black dressblack dressslip dress

Description

Captured in black and white by photographer Bibi Borthwick for Fendi's 'Baguette' ad campaign, a model poses in profile against a plain white studio backdrop. She tilts her head back with a dynamic motion blur effect, wearing a sleek black dress. Suspended from her shoulder is a black embellished Fendi Baguette handbag featuring horizontal metallic paillettes and the signature metal FF logo buckle clasp.

Style

Vertical, Commercial, Monochrome, Minimalist

Techniques

Long exposure

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Silver (metallic) (20%)

Background

White Seamless, Residential Building

Context

Advertising Campaign