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BrandFatking
ProjectBrand Identity
Minimalist brand identity layout featuring a white business card with a gold crown outline placed on a white letterhead and dark surface

Fatking Brand Identity 2017

Associated creatives

Zé Studio
Zé StudioGraphic Design

Tags

business cardwhite business cardcrown logogold crown logoletterheadwhite letterheadcorporate stationerystationery design

Description

This graphic design piece presents a minimalist brand identity for Fatking, created by Zé Studio. The composition features a clean white business card displaying a subtle gold crown outline, resting diagonally across a white letterhead with bold black typography. The elements are arranged on a dark, textured surface, creating high contrast and highlighting the refined corporate stationery design. Natural lighting accentuates the crisp edges of the paper and the metallic sheen of the embossed logo.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Emboss & Deboss

Color

Pure White (60%)
Jet Black (30%)
Gold (10%)

Background

Metal Texture

Context

Advertising Campaign, Website / Web