Enclume Brand Identity 2019

Description

An open spiral-bound notebook rests centrally on a dark, wet-looking textured stone surface. The notebook pages display a stylized monochrome landscape illustration featuring layered mountain silhouettes under a pale sky, divided down the center by a bright orange wire binding. Natural lighting highlights the rugged contours of the stone beneath the product. The composition is captured from a high-angle perspective, emphasizing the contrast between the smooth manufactured notebook and the raw natural background.

Style

Horizontal, Commercial, Earthy, Clean

Techniques

Natural light

Color

Background

Stone Texture

Context

Advertising Campaign