BrandGucci
ProjectGucci 2026 Bag Campaign

Gucci Gucci 2026 Bag Campaign 2026
Associated creatives
Tags
Description
Model Emily Ratajkowski stars in the Gucci 2026 Bag Campaign photographed by Mert & Marcus. She wears an oversized padded jacket and matching trousers featuring the signature GG monogram print, paired with a matching tote bag detailed with the brand's iconic green and red web stripe. The entire background is seamlessly lined with the identical monogram pattern, creating an immersive, layered visual aesthetic. Bold white Gucci typography is overlaid across the center of the frame.
Style
Vertical, Commercial, Maximalist, Graphic
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Beige (80%)
Background
Typographic
Context
Advertising Campaign
