Electric Art Cgi, CGI Artist, Sydney

Description

This dynamic commercial advertisement features a sculpted red liquid splash exploding upward from a plastic sports drink bottle against a solid black background. The dynamic splash intricately forms the silhouette of a baseball batter mid-swing, complete with a flying droplet representing a baseball. The bottle below displays metallic and white labeling details with condensation droplets clinging to its surface. At the bottom of the frame, minimalist text reads with electrolytes to help you rehydrate and handle the heat. Created by Sydney-based CGI artist Electric Art CGI, the piece utilizes advanced 3D techniques to render fluid motion.

Style

Vertical, Commercial, Action, Clean

Techniques

High-speed / freeze, 3D render / CGI

Industries

Beverages

Color

Background

Black Seamless

Context

Out of Home (OOH)