
El Corte Ingles SUMMERTIME CAMPAIGN 2026
Associated creatives
Tags
Description
Model Irina Shayk is captured outdoors in a sunlit setting for the El Corte Ingles Summertime campaign, photographed by Lala Serrano with art direction by Laura Porras del Puerto. She is seated on a small blue stool next to a rustic wooden table, wearing an unbuttoned white linen-texture shirt over a green striped bikini and brown sandals. Her hair is slicked back and damp, complementing the warm, natural lighting of the outdoor scene. The background features a textured weathered wall with a blue-shuttered window and door frame, conveying a relaxed seasonal atmosphere. Hair styling by Franco Gobbi and makeup by Lucia Giacomin complete the polished yet effortless look.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Analogue / film, Natural light
Industries
Swimwear
Color
Background
House
Context
Advertising Campaign, Lookbook




