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BrandEdera
Project'A Look Through The Lens' Eyewear 2024 Ad Campaign
Close-up portrait of a woman wearing tortoiseshell sunglasses against a mossy tree trunk background for Edera eyewear campaign.

Edera 'A Look Through The Lens' Eyewear 2024 Ad Campaign 2024

Associated creatives

Kelly Battisti
Kelly BattistiEdera Creative Director
Paulina Paige-Ortega 
Paulina Paige-Ortega Creative Direction
CATINELLA
CATINELLACommunications
Ellen Virgona
Ellen VirgonaPhotographer
Naomi Stevens
Naomi StevensModel
Paulina Paige
Paulina PaigeStylist

Tags

woman wearing tortoiseshell sunglassestortoiseshell sunglassessunglasseswoman portraitwoman

Description

This close-up portrait features model Naomi Stevens captured for Edera's 'A Look Through The Lens' 2024 eyewear campaign. Photographed by Ellen Virgona with creative direction from Kelly Battisti and Paulina Paige-Ortega, the shot highlights large tortoiseshell sunglasses against a natural moss-covered tree trunk. The subject has dark, wavy hair framing her face and wears a dark top, with natural lighting enhancing the outdoor setting. Styling by Paulina Paige completes the editorial composition.

Style

Editorial, Vertical, Commercial, Clean

Techniques

Natural light

Industries

Eyewear

Color

Jet Black (60%)
Chocolate (40%)

Background

Forest

Context

Advertising Campaign