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Brand
Edera
Project'A Look Through The Lens' Eyewear 2024 Ad Campaign
Model wearing dark sunglasses and a black halter top against a bright white background for Edera eyewear campaign

Edera 'A Look Through The Lens' Eyewear 2024 Ad Campaign 2024

Associated creatives

Kelly Battisti
Kelly BattistiEdera Creative Director
Paulina Paige-Ortega 
Paulina Paige-Ortega Creative Direction
CATINELLA
CATINELLACommunications
Ellen Virgona
Ellen VirgonaPhotographer
Naomi Stevens
Naomi StevensModel
Paulina Paige
Paulina PaigeStylist

Tags

woman wearing black sunglassesblack sunglassessunglasseswoman in black halter topblack halter tophalter topwoman posingwoman

Description

This portrait features model Naomi Stevens captured by photographer Ellen Virgona for Edera's 2024 ad campaign titled A Look Through The Lens. The subject wears statement oversized black sunglasses and a plunging black halter top against a clean white seamless studio backdrop. Direction was led by Kelly Battisti and Paulina Paige-Ortega, with styling by Paulina Paige. The composition highlights minimalist studio lighting that accentuates the polished commercial aesthetic of the eyewear collection.

Style

Vertical, Commercial, Clean

Industries

Eyewear

Color

Jet Black (60%)

Background

White Seamless

Context

Advertising Campaign