Dsquared2 Icon New Generation Spring 2025 Ad Campaign 2025

Description

This portrait for the Dsquared2 Icon New Generation Spring 2025 ad campaign features a shirtless male model looking downward while pulling down a dark zip-up hoodie over his waist. He wears dark athletic underwear with a visible logo waistband and a thin pendant necklace. The lighting is warm and directional, casting soft highlights across his athletic physique against a muted interior background.

Style

Vertical, Commercial, Moody, Warm

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign