BrandDKNY
ProjectFall 2024 Ad Campaign

DKNY Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This black and white portrait for the DKNY Fall 2024 ad campaign features a model posing closely to the camera with one hand raised to her head, showcasing a metallic wristwatch with a mesh strap and visible brand lettering on the dial. The composition is tightly framed with a shallow depth of field, set against a softly blurred urban background. Photographed by Daniel Jackson with styling by Alastair McKimm, the image employs high-contrast monochrome grading to emphasize texture and form. A yellow branded label bearing the DKNY logo is centered at the bottom border of the frame.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Bags & Accessories
Color
Jet Black (50%)
Silver (50%)
Context
Advertising Campaign

