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Model Zheng Qinwen wearing a black athletic outfit seated on a bench against a locker room background for Dior

D-Journey Spring 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This image is part of the Dior D-Journey Spring 2025 ad campaign, photographed by Marili Andre and directed by Maria Grazia Chiuri with filmmaking by Benjamin Vu. The campaign features tennis player Zheng Qinwen posed horizontally while seated on a sleek metallic bench. She wears a black long-sleeved athletic top and matching black pants featuring white striped detailing, paired with a black leather handbag resting beside her. The background consists of a clean set-dressed locker room featuring numbered white lockers above a carpeted floor. The composition uses balanced studio lighting and a neutral color palette that emphasizes the athletic apparel.

Style

Horizontal, Commercial, Clean

Industries

Sportswear

Color

Jet Black (70%)
Pure White (30%)

Background

Set-dressed

Context

Advertising Campaign