BrandDior

Dior 'Book Tote Club' Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This advertising campaign image for Dior features the iconic Book Tote bag placed on a polished wooden library table. The canvas handbag showcases an intricate multi-colored floral and butterfly pattern with a prominent pink band displaying the Christian Dior signature. A stack of books rests on the table next to the tote, while a teal library lamp stands in the background. The warm interior lighting highlights the rich wood textures of the library setting, creating an atmosphere of classic academic refinement.
Style
Vertical, Commercial, Warm, Golden Hour
Techniques
Natural light
Industries
Bags & Accessories
Color
Pure White (50%)
Blush (30%)
Jet Black (20%)
Background
Library
Context
Advertising Campaign