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  • ·Dion Lee The Cage Chain 2023 Ad Campaign
BrandDion Lee
Project'The Cage Chain' 2023 Ad Campaign
Three Dion Lee leather crescent chain bags suspended by long silver chains against a light grey studio background.

Dion Lee 'The Cage Chain' 2023 Ad Campaign 2023

Associated creatives

Dion Lee
Dion LeeDion Lee Creative Director
Carlota Guerrero
Carlota GuerreroPhotographer
Lola Leon
Lola LeonModel
Errol Karadag
Errol KaradagHair
Marcelo Gutierrez
Marcelo GutierrezMakeup
Juan Alvear
Juan AlvearManicurist
Bert Martirosyan
Bert MartirosyanCasting Director
Griffin Stoddard
Griffin StoddardSet Designer
Shay Johnson
Shay JohnsonProducer

Tags

chain strap handbagschain handbagsleather pouch bagsleather pouchescrescent chain bags

Description

Three crescent-shaped leather bags hang suspended from elongated silver link chains against a minimalist light grey studio background. Two black pouches and one dark red leather pouch dangle at staggered heights, cast in soft, diffused lighting. Bold white typographic branding for Dion Lee sits across the center of the frame.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Bags & Accessories

Color

Silver (metallic) (50%)
Jet Black (30%)
Burgundy (20%)

Background

White Seamless

Context

Advertising Campaign