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Brand
Diesel
ProjectFall 2026 Ad Campaign
Red-outlined photographic cutouts of fashion models in denim and knitwear placed on an urban street for a Diesel campaign.

Diesel Fall 2026 Ad Campaign 2026

Associated creatives

Glenn Martens
Glenn MartensDiesel Creative Director
Christopher Simmonds
Christopher SimmondsArt Director
Max Giles
Max GilesDirector
Verity Smiley-Jones
Verity Smiley-JonesCut-Out Photographer
Erika Kamano
Erika KamanoLocal Photographers
Fish Zhang
Fish ZhangLocal Photographers
Malak El Sawi
Malak El SawiLocal Photographers
Sergio Richard
Sergio RichardLocal Photographers
and Megha Singha
and Megha SinghaLocal Photographers
Ursina Gysi
Ursina GysiStylist
Andrea Martinelli
Andrea MartinelliHair
Stephanie Kunz
Stephanie KunzMakeup
Giulia Zacconi
Giulia ZacconiManicurist
Isabel Bush
Isabel BushCasting Director

Tags

cardboard cutout fashion modelsfashion cutoutsred outlined cutoutsbrown leather shoulder bagleather shoulder bagbrown leather bagyellow floral cardiganfloral cardiganyellow cardiganlayered knitweardark denim jeans

Description

For the Diesel Fall 2026 Ad Campaign directed creatively by Glenn Martens with art direction by Christopher Simmonds, cutout photographic prints of styled fashion models are placed directly into a bustling outdoor street environment. The standing figure wears a layered brown sweater vest, light blue accented top, dark denim jeans, and carries a structured brown leather shoulder bag. A second reclining figure in glasses sports a bright yellow cardigan embroidered with multicolored floral motifs over jeans. Both figures are outlined with bold red borders and staged on a sunlit pavement in front of local shopfronts.