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Brand
Dick's Sporting Goods
ProjectBUST A MOVE

Dick's Sporting Goods BUST A MOVE 2026

Associated creatives

Where Eagles Dare
Where Eagles DareAgency / Creative
Score A Score
Score A ScoreMusic / Sound
PF100
PF100Production
Kristen Bryan
Kristen BryanPR

Tags

dancerspeople dancingathletic appareldicks sporting goods campaignoutdoor fitness video

Description

This energetic commercial video for Dick's Sporting Goods, titled Bust A Move, showcases diverse individuals dancing, running, and moving actively across various outdoor urban and natural locations. The video features dynamic choreography, athletic apparel, and fast-paced editing set against backdrops including city streets, bridges, and park pathways. Natural daylight illuminates the energetic performances, capturing movement with high visual clarity and vibrant colour grading. The production highlights fitness, movement, and lifestyle themes through engaging performances by a diverse cast of talent.