Brand
ProjectSS24 Dresses

Desigual SS24 Dresses 2024
Associated creatives
Tags
Description
Two women walk outdoors together in direct sunlight across a paved city street. The woman on the left wears an oversized open-knit yellow cable sweater paired with flowing light pink wide-leg trousers, smiling joyfully as she moves. Beside her, another woman wears a fitted white short-sleeve midi dress featuring a vivid pink and red floral orchid graphic, accessorized with a light neutral shoulder bag. Strong midday sunlight casts crisp, defined shadows on the dark asphalt roadway beneath them.
Style
Vertical, Commercial, Saturated, Warm
Techniques
Hard Light
Industries
High Street Fashion
Color
Golden Yellow (40%)
Off-White (30%)
Blush (20%)
Background
Street
Context
Advertising Campaign