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  • ·Desigual SS24 Dresses Campaign by Josep Moré
Two women walking outdoors in bright sunlight, one in a vibrant yellow knit sweater and the other in a floral print white dress.

Desigual SS24 Dresses 2024

Associated creatives

Tags

Description

Two women walk outdoors together in direct sunlight across a paved city street. The woman on the left wears an oversized open-knit yellow cable sweater paired with flowing light pink wide-leg trousers, smiling joyfully as she moves. Beside her, another woman wears a fitted white short-sleeve midi dress featuring a vivid pink and red floral orchid graphic, accessorized with a light neutral shoulder bag. Strong midday sunlight casts crisp, defined shadows on the dark asphalt roadway beneath them.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Hard Light

Industries

High Street Fashion

Color

Golden Yellow (40%)
Off-White (30%)
Blush (20%)

Background

Street

Context

Advertising Campaign