Design District Brand Identity 2022

Description

A prominent three-dimensional yellow and white sculptural letter C featuring typography reading Cripps Yard stands on a paved public square. The installation is set against modern architectural facades featuring textured rust-brown metal panels on the left and vertical white corrugated cladding with dark-framed windows on the right. Natural daylight illuminates the scene with clean shadows cast on the ground. DutchScot created this graphic design for the Design District brand identity project.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Color

Background

Public Square

Context

Advertising Campaign