BrandCalvin Klein
Project'Denim' 2025 Ad Campaign

Calvin Klein 'Denim' 2025 Ad Campaign 2025
Associated creatives
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Description
A full shot captures an adult male in a studio setting with a prominent red color cast. He is shirtless, wearing an open, dark-colored, button-down jacket, jeans, and a black belt. The low-angle perspective emphasizes his raised arms. The visible branding on the underwear waistband reads 'Calvin Klein'. He wears a chain necklace. The lighting is dramatic, creating highlights and shadows across his body and clothing. The background is a solid red, contributing to the overall monochromatic aesthetic. The man is posing, directing his gaze toward the camera.
