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  • ·Country Road Live With Us campaign aerial beach towel shoot
Brand
Country Road
ProjectLive With Us
High-angle aerial shot of several people relaxing on striped beach towels on concrete ground beside water.

Country Road Live With Us 2022

Associated creatives

Simon Upton
Simon UptonPhotographer
Rupert Carr-gregg
Rupert Carr-greggCreative Director
Skye Campbell, Penny O'brien
Skye Campbell, Penny O'brienProducer
Kate Gaskin
Kate GaskinFashion Stylist
Gillian Campbell
Gillian CampbellMake-up Artist
Ned Donohoe
Ned DonohoeDirector
Kirsten Stanwix-bookallil
Kirsten Stanwix-bookallilSet Designer

Tags

people on beach towelspeoplebeach towels

Description

This high-angle editorial image for the Country Road Live With Us campaign captures multiple individuals relaxing on colourful striped beach towels spread across a concrete surface near the water. The composition is shot from directly overhead, showcasing diverse subjects sunbathing, reading, and resting on various patterned towels accompanied by personal accessories like hats, bags, and sandals. Natural daylight casts sharp shadows across the concrete ground, emphasizing the outdoor setting. The clean framing and thoughtful arrangement highlight the lifestyle collection in a candid, observational style.

Style

Lifestyle, Horizontal, Clean

Techniques

Natural light, Drone footage

Industries

High Street Fashion

Color

Navy (40%)
Pure White (30%)
Camel (30%)

Background

Road

Context

Advertising Campaign