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Brand
Cordera
ProjectCORDERA PRE-FALL 25 CAMPAIGN
Model Yuanyuan Zhang in a cream jacket standing behind a white curved balcony inside a minimalist architectural atrium.

Cordera CORDERA PRE-FALL 25 CAMPAIGN 2025

Associated creatives

Lukasz Pukowiec
Lukasz PukowiecPhotographer
Silvia Orell
Silvia OrellCreative Director
Laetitia Leporcq
Laetitia LeporcqFashion Editor/Stylist
David López
David LópezMakeup Artist
Laura Soto
Laura SotoProducer
Yuanyuan Zhang
Yuanyuan ZhangModel

Tags

yuanyuan zhangyuanyuan zhang for corderawoman on curved balconywoman on balconywoman in off white jacketwoman in cream jacketoff white jacketcream jacketeast asian womanasian female model

Description

Captured for the Cordera Pre-Fall 25 campaign, model Yuanyuan Zhang looks downward from behind a sleek white curved railing. Photographed by Lukasz Pukowiec with creative direction by Silvia Orell and styling by Laetitia Leporcq, the composition uses a striking low-angle upward perspective. The tiered, curved white balconies and soft ambient daylight create a clean, minimalist architectural space that highlights the texture of her off-white outerwear.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Soft Light

Industries

Designer Fashion

Color

Off-White (80%)
Jet Black (20%)

Background

Residential Building

Context

Advertising Campaign