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BrandConverse
ProjectBrand Identity
Two monochrome graphic design posters featuring bold typography and halftone patterned illustrations for Converse brand identity.

Converse Brand Identity 2020

Associated creatives

Daily Dialogue
Daily DialogueGraphic Design

Tags

graphic design postersgraphic designposterspush typographytypographyhalftone illustrationhalftone patternillustration

Description

This graphic design piece presents two monochrome posters created for Converse as part of a brand identity project by Daily Dialogue. The layout features bold, italicized uppercase typography spelling PUSH alongside star accents and intricate halftone patterned illustrations resembling organic forms or smoke. The stark black and white palette creates a high-contrast visual rhythm across the vertical compositions, incorporating event details and skater program information. The clean digital arrangement utilizes heavy dot-matrix screening textures to establish a raw, urban aesthetic.

Style

Artistic, Vertical, Monochrome, Graphic

Techniques

Typography, Screen print / silkscreen

Color

Jet Black (30%)
Pure White (70%)

Background

Solid Colour

Context

Advertising Campaign, Digital / Display Advertising