Logo
  • Home
  • ·Media
  • ·CocaCola World Cup Launch Metro and Bodega
Brand
CocaCola
ProjectCCTM World Cup Launch - Metro + Bodega

CocaCola CCTM World Cup Launch - Metro + Bodega 2026

Associated creatives

WPP OpenX
WPP OpenXAgency / Creative

Tags

cocacola bottlecocacola cangroup of people celebratingcommuters in subwaywoman scanning phonecocacolabottlecangroup of peoplecommuters

Description

This commercial video for CocaCola features dynamic scenes of people celebrating and cheering together inside a subway train car and gathering around a bodega storefront. The sequence highlights interactions with CocaCola bottles and cans, culminating in a smartphone scan feature. The cinematography uses energetic hand-held camera movements and vibrant lighting that captures the excitement of the campaign. The video was created by agency WPP OpenX as part of the CCTM World Cup Launch project.