ProjectBrand Identity

Brand Identity 2024
Associated creatives
Tags
Description
This visual piece for Christiansborg Palace showcases classical painting elements featuring a seated male figure holding a scroll, surrounded by books and draped fabric. Large typography spelling Magt og Magi and a royal crown graphic are overlaid across the composition alongside smaller informational text. The design is part of the Brand Identity project developed by Overtone, Rasmus Thomsen, and Rasmus Hjortshøj. The overall aesthetic combines historical art reproduction with modern graphic design treatments.
Style
Horizontal, Commercial, Monochrome
Techniques
Typography
Color
Navy (50%)
Burgundy (30%)
Context
Advertising Campaign, Website / Web