Logo
  • Home
  • ·Media
  • ·Chloé Winter 2026 Campaign with Flowing Ruffled Dresses
BrandChloé
ProjectWinter 2026 Ad Campaign
Two fashion models wearing flowing black and white ruffled gowns stand among wildflowers on a coastal hill for Chloé.

Chloé Winter 2026 Ad Campaign 2026

Associated creatives

Chemena Kamali
Chemena KamaliChloé Creative Director
Inez Van Lamsweerde & Vinoodh Matadin
Inez Van Lamsweerde & Vinoodh MatadinPhotographers & Film Directors
Raquel Zimmerman
Raquel ZimmermanModels
Jacqui Louise
Jacqui LouiseModels
Thalita Ferreira
Thalita FerreiraModels
& Sarah Isaksen
& Sarah IsaksenModels
Elodie David Touboul
Elodie David TouboulStylist
Anthony Turner
Anthony TurnerHair
Yadim
YadimMakeup
Sylvie Vacca
Sylvie VaccaManicurist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Ferch Gyda’r Llygaid by Tristwch Y Fenywod
Ferch Gyda’r Llygaid by Tristwch Y Fenywod

Tags

chloe ad campaignchloe dresswhite ruffled gownwhite gownruffled gownwhite dressblack ruffled dressblack dresssheer lace dress

Description

Shot by Inez Van Lamsweerde and Vinoodh Matadin for the Chloé Winter 2026 advertising campaign under creative director Chemena Kamali, two models stand in dramatic contrast atop a coastal wildflower ridge. One model wears an airy tiered black dress with cascading lace hems and sheer detailing, while the other features an expansive, billowing white gown with voluminous sleeves and layered ruffle skirts. The low-angle composition captures bright blue skies with sparse white clouds and a sweeping ocean horizon, with vibrant purple and white blossoms framing the lower edge of the scene.

Style

Horizontal, Commercial, Organic

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Showroom, Wildflower Field

Context

Advertising Campaign