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  • ·Chloe Winter 2025 Ad Campaign Editorial by David Sims
BrandChloé
ProjectWinter 2025 Ad Campaign
A woman in a black lace dress leaning against a stone balustrade with lush green foliage in the background for a Chloe campaign

Chloé Winter 2025 Ad Campaign 2025

Associated creatives

Chemena Kamali
Chemena KamaliChloé Creative Director
David Sims
David SimsCreative Director & Photographer
Grace Hartzel
Grace HartzelModels
Elodie David Touboul
Elodie David TouboulStylist
Esther Langham
Esther LanghamHair
Hiromi Ueda
Hiromi UedaMakeup
Poppy Bartlett
Poppy BartlettSet Designer
Konstantin Wehrum
Konstantin WehrumMusic Supervision
Belle Epoque Villa
Belle Epoque VillaLocation
France
FranceLocation

Tags

woman in black lace dressblack lace dresslace dresswoman leaning on balustradegrace hartzel

Description

This vertical editorial campaign image for Chloe features model Grace Hartzel posing outdoors against a weathered stone balustrade on a terrace surrounded by dense foliage. Photographed by David Sims with creative direction by Chemena Kamali, she wears a black lace top and layered skirt ensemble. Natural daylight illuminates the scene, highlighting the intricate texture of the dark garments and the rustic architecture of the setting. The bold white typography of the Chloe logo is overlaid across the lower foreground.

Style

Editorial, Vertical, Monochrome, Earthy

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Garden

Context

Advertising Campaign