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  • ·Chanel Spring 2024 Eyewear Campaign by Karim Sadli
BrandChanel
ProjectSpring 2024 Eyewear Ad Campaign
Contact sheet of a model wearing aviator sunglasses and a black tweed jacket against a white background for Chanel eyewear.

Chanel Spring 2024 Eyewear Ad Campaign 2024

Associated creatives

Virginie Viard
Virginie ViardChanel Creative Director
Karim Sadli
Karim SadliPhotographer
Liu Wen
Liu WenModels
Loli-Bahia
Loli-BahiaModels
Alaato Jazyper and América González
Alaato Jazyper and América GonzálezModels

Tags

chanel eyewear campaignchanel eyeweareyewear campaignwoman wearing sunglasseswoman wearing aviator sunglassesaviator sunglassessunglassesblack tweed jackettweed jacketblack jacketasian womanwoman wearing sunglasses

Description

This contact sheet style image features model Liu Wen wearing tinted aviator sunglasses and a black textured tweed jacket against a clean white background. Photographed by Karim Sadli for the Chanel Spring 2024 Eyewear Campaign under creative direction by Virginie Viard, the composition presents a multi-panel grid alongside an enlarged single portrait. The lighting is soft and neutral, highlighting the metallic frames of the eyewear and the tactile weave of the outerwear garment.

Style

Editorial, Lifestyle, Horizontal, Clean

Techniques

Analogue / film, Natural light

Industries

Eyewear

Color

Jet Black (50%)

Background

White Seamless

Context

Advertising Campaign