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  • ·Chanel Fall 2025 Pre-Collection Ad Campaign with Jennie
BrandChanel
ProjectFall 2025 Pre-Collection Ad Campaign
Model Jennie wearing a black beret, tweed jacket, top, and wide trousers, holding a white handbag outdoors near a fountain.

Chanel Fall 2025 Pre-Collection Ad Campaign 2025

Associated creatives

Craig McDean
Craig McDeanPhotographer
Jennie
JennieModel
Max Pearmain
Max PearmainStylist
Olivier Schawalder
Olivier SchawalderHair
Won Joyeon
Won JoyeonMakeup
Palais-Royal – Paris
Palais-Royal – ParisLocation
France
FranceLocation

Tags

jenniejennie in black outfitjennie seatedblack beretblack tweed jackettweed jacketblack wide trouserswide trouserswhite quilted handbagwhite handbaghandbag

Description

Jennie stars in the Chanel Fall 2025 Pre-Collection ad campaign, photographed by Craig McDean at the Palais-Royal in Paris. Styled by Max Pearmain, she is seated outdoors wearing a black tweed jacket, matching top, wide-leg trousers, beret, and heels, while holding a white quilted handbag. Hair was styled by Olivier Schawalder with makeup by Won Joyeon. The campaign imagery captures a sophisticated Parisian aesthetic with natural daylight against a gravel and fountain backdrop.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Park

Context

Advertising Campaign