BrandChanel
ProjectFall 2023 Ad Campaign

Chanel Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Fashion model Loli-Bahia stands in a dramatic low-key studio setup for the Chanel Fall 2023 advertising campaign, photographed by Inez and Vinoodh under the creative direction of Virginie Viard. She wears a full-length, high-contrast patterned dress detailed with camellia florals and signature motifs, complemented by a camellia brooch and leather gloves. The horizontal monochrome composition uses directional lighting that casts deep shadows across the dark backdrop, accentuating the sweeping silhouette and graphic textures.
Style
Horizontal, Commercial, Moody, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Off-White (50%)
Background
Black Seamless
Context
Advertising Campaign

