Brand
ProjectChanel Cruise 2025/26

Chanel Chanel Cruise 2025/26 2025
Associated creatives
Tags
Description
This image for the Chanel Cruise 2025/26 project captures a motorboat gliding across a shimmering lake, leaving a wake of white foam behind. In the foreground, a white flag bearing the iconic interlocking C logo flutters in the breeze next to the polished wooden deck. Across the water, a grand yellow historic hotel sits prominently against a sloping mountainous backdrop dotted with trees and buildings under a clear sky. The scene is shot with a warm color grading and a nostalgic aesthetic that emphasizes motion and luxury travel. Lukasz Pukowiec photographed the campaign, styled by Leila Smara with hair by Anthony Turner and makeup by Lisa Butler.
Style
Editorial, Vertical, Warm, Retro
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Pure White (50%)
Navy (50%)
Background
Ocean
Context
Advertising Campaign
