Center Parcs Europe Brand Identity 2023

Associated creatives

DesignStudioProjects by

Studio DRAMAProjects by

Standard ProjectsProjects by

Anne-Dorothée SchulzProjects by

ESH GruppaProjects by

Description

This brand identity presentation for Center Parcs Europe features a split composition showcasing two distinct visual elements. On the left, a brown paper shopping bag bearing the Park Bostalsee logo and branding is set against a bright blue sky with light clouds. On the right, a deep red graphic panel displays a stylized brown chicken illustration accompanied by curved pink typography reading It's a beautiful world and Go explore it. The clean graphic style highlights the cohesive modern visual system designed for the brand.

Style

Horizontal, Commercial, Graphic

Color

Camel (50%)

Burgundy (50%)

Context

Advertising Campaign