Center Parcs Europe Brand Identity 2023

Description

This brand identity project for Center Parcs Europe features a light blue brochure resting on wet, rippled sandy rocks. The right side of the composition displays the brochure with an illustrated cover depicting green trees, water, and people canoeing, surrounded by the text Break free from routine. The left side features a solid black panel with large, elegant white serif typography reading The Edit, accompanied by Vol. 117 underneath. The natural textures of the wet sand and stones contrast sharply with the clean graphic layout.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography

Color

Background

Sandy Beach

Context

Advertising Campaign, Editorial